The vintage movement, who loses out?

Charity shoppingCompetition over vintage fashion amongst sellers

The vintage movement is getting bigger and bigger, despite being around for years, students more than ever are relishing the trend.

Charity and vintage stores speak about the impact of this retro trend and how online shopping is creating another realm to compete with.

Blue Rinse interior
Lucy Parker For some charity shops vintage is a “niche market”, whilst some are dedicated to it

Charities have been taking advantage of the vintage craze, Cancer Research store manager, Elisa Morris said: “We have specific places that do vintage really well, Sheffield is one of them”.

Cancer Research UK store front
Lucy Parker Cancer Research UK admit online shopping is affecting high streets in Leeds

She said that the real competition is online retailers,

“everybody is online, and people are walking away from the high street,

“I don’t like to say it but I’ve been online for black Friday and you do it because it’s convenient”

Clothes racks in charity store
Jacob Lyon Consumers now spend one in every five pounds online

Pop boutique, a small vintage shop in Leeds reckons that online shopping won’t be putting them out of business just yet.

Shop floor worker Ellie Harrington said:

“We’re a lot cheaper than Depop,

“There’s still a demand for vintage shops despite Depop’s success”.

Depop is an online shopping app, where you can directly contact sellers to chat and negotiate prices.

One third of all 16 to 24-year-olds are registered on Depop in the UK (Techcrunch)

Vintage clothing in Pop boutique
Lucy Parker Fast fashion and increasing concerns for climate change are playing a part in driving this second hand style

Harrington added:

“Our customers who come here also shop at charity shops, it’s part of the same circuit

“I wouldn’t go to a vintage shop over a charity shop.”

Blue Rinse store front
Lucy Parker Vintage shops like this are expanding despite worries about online retailers

High street shopping on the downfall and online retailers bigger than ever before, but can vintage prevail in this new resurgence and stay afloat.

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