Burberry have launched an initiative to enable youngsters to thrive in Leeds’ creative sector
By Aidan Kerr
Clothing giants Burberry have joined forces with Leeds City Region Enterprise Partnership to provide support for 30,000 people working in the city’s creative sector.
‘FutureGoals’ has been launched to encourage more young people to take up roles in in creative industries.
Helping with basic skills such as maths, English and science, the project has been created in collaboration with local business and schools and aims to dispel myths around careers in the sector, whilst providing a wider understanding of vital roles.
A spokesman for LEP said: “The creative industry is now the regions fastest growing sector providing incredible job opportunities to local people. There are currently more than 30,000 people working in the creative sector in Leeds with that number set to increase.”
Pam Batty, the secretary of The Burberry Foundation and Vice President of corporate responsibility at Burberry said: “The FutureGoals campaign provides a unique and interactive approach to equipping young people with valuable insight on entering the creative industry.”
Aimed solely at students from years 7 to 11, the campaign focuses on interactive and engaging resources, which are all designed to provide students with a taste of what it would be like to work in the creative sector.
This follows the opening of a new Burberry Centre for Manufacturing Excellence in Castleford last month, as part of its investment plans for West Yorkshire.